This is the poster that is going to be used in order to promote this cycling event. Along with sending this poster to the potential participents, the posters will also be placed outside of cycling shops, leisure centres, in popular shopping malls and on telegraph posts around busy areas.
The poster is complete with a header, illustration and logo to maintain a serious theme, even though the helmet has a plastic hammer connected to the top!
The next link is on the research used to complete this project.
